TRUE STORY! Winning Hearts & Minds through Storytelling

Summary

In this highly practical and interactive session, we’ll explore the why, what and how of storytelling for business and professional purposes. We’ll identify the most effective storytelling technique. And we’ll try out awareness-raising activities based on authentic video clips as well as simple narrative-frameworks that will coax a compelling story out of the shyest speaker!

To register, please send an e-mail to: info@melta.de

About the presenter

Mark Powell has been involved in Business English as a trainer, director of studies, publisher and instructional designer since 1989. He has also been an accredited teacher trainer with both the London Chamber of Commerce & Industry and Trinity College London, running the Cert TEB and Cert IBET more times than any other individual trainer. A popular keynote speaker at educational conferences all over the world, his bestselling titles include In Company (Macmillan), Presenting in English (Heinle-Cengage Learning), Dynamic Presentations and International Negotiations (both Cambridge University Press). More recently, he has turned his attention to the fertile middle ground between language and soft skills development and is currently setting up a training company to focus on this emerging market – Soft Skill Studio.